Lower Dilution and a Higher Valuation at Exit

Comprehensive Valuation Analysis

We utilize our experience and knowledge to provide an accurate report of your company's value. This report can serve to support a transaction, or serve to highlight the areas that both drive valuation and need improvement.

Market Insight and Strategy Development

We complete a deep dive into market dynamics and industry trends to uncover your key growth drivers and competitive advantages. Our strategic insights help tailor your investment narrative to capitalize on these opportunities.

Strategic Growth Planning

We develop actionable and forward-looking growth strategies that align with your long-term business goals. Our planning services help you to identify new market opportunities, optimize resource allocation, and plan for scalable expansion.

Valuation & Strategy Services Services

Detailed Valuation Report

Our valuation reports detail your company, its business model, its investment narrative, its finances, and arrive at an estimate for fair market value. This insight is crucial strategic decision-making, backstops your company value with solid reasoning, and reveals areas where improvement would positively impact value.

Investor Narrative

We understand the strategic investment narratives that resonate with investors. Our strategies are designed to optimize your communications with potential investors by highlighting your company's strenghts, with the objective to attract significant capital by aligning your story with investor sentiment and market trends.

Business Analysis

Gain greater insight into your company's potential with our thorough market and competitor analysis, identifying key trends and benchmarking against top competitors. This analysis provides a solid foundation for strategic planning, helping you refine your market strategy and operational tactics.

Value Action Plan

We provide a detailed action plan aimed at improving your valuation by addressing the risks and weaknesses uncovered by our analysis. Our action plan generally focusses non-income statement improvements, such as adjusting capital structure, client base and management structure.

Growth Planning

With your financial runway and planned milestones, we apply your investment narrative and sales growth forecast to plan your future financings, including size and pricing. This helps ensuring you are well prepared to generate investors when ready, improving your financing rounds and ensuring your growth has fuel.

Value Enhancement Meetings

Join regular sessions to evaluate enhancements in valuation estimates and refine action plans. These meetings are designed to track advancements and ensure that your valuation objectives are up-to-date and optimized for maximum value.

Our Valuation and Strategy Process


Understand Business & Market

Dive deep into your business model and market positioning to understand how your company excels and identify areas for improvement.


Comprehensive Financial and Valuation Analysis

Analyze financials to gauge historical trends and forecast future performance, then apply diverse valuation methods to ascertain your business’s true value.


Complete Valuation Report

Compile a detailed valuation report, integrating insights from our financial and valuation analysis. This report outlines the key drivers of value and potential risks, providing a clear valuation for strategic decision-making.


Strategy Development

Create actionable strategies for growth and value enhancement, leveraging insights from our valuation report.


Implementation, Execution & Continuous Adjustment

Initiate strategic rollout, detailing steps and assigning resources, while setting up periodic reviews to adjust tactics, ensuring alignment with goals and responsiveness to market changes.

Maximize Your Value with Expert Valuation & Strategic Insight

Unlock your company's full potential with 3 WEST Advisory's specialized valuation and strategic advisory services, crafted to power your growth ambitions.

Schedule Your Consultation

Frequently Asked Questions

  • Financial modeling plays a crucial role in strategic decision-making by providing startups with a detailed projection of their financial future under various scenarios. It helps in assessing the viability of strategic initiatives, estimating the financial impact of different business decisions, and planning for sustainable growth. Effective financial models offer insights into cash flow management, capital allocation, and risk assessment, enabling startups to make informed, data-driven decisions.

  • Effective market entry strategies can include conducting in-depth market analysis to identify customer needs, competitor analysis to understand the competitive landscape, and selecting the right entry mode such as partnerships, joint ventures, or direct entry. Tailoring products or services to meet local demands, leveraging digital marketing for broader reach, and gradual scaling based on market feedback are also key strategies. The choice of strategy depends on the business model, target market characteristics, and resource availability.

  • Competitive analysis informs business strategy by providing insights into competitors' strengths, weaknesses, market positioning, and strategies. This knowledge helps businesses identify market gaps, potential areas for differentiation, and opportunities for innovation. By understanding the competitive landscape, companies can refine their strategies to create unique value propositions, improve product offerings, and identify untapped markets, thereby enhancing their competitive edge and market share.

  • Developing an investment strategy should consider factors such as the company's financial goals, risk tolerance, market conditions, and the timing of investments. It's also important to evaluate the potential return on investment for different opportunities, diversify investments to manage risk, and stay informed about industry trends and economic indicators that could impact investment outcomes. Tailoring the strategy to the company's unique needs and regularly reviewing and adjusting it based on performance and changing objectives are crucial for success.

  • Exit planning is essential for maximizing the value of a business upon sale, merger, or owner retirement. It involves evaluating the business's valuation, improving key financial metrics, making the business attractive to potential buyers, and considering tax implications. Effective exit planning also includes succession planning for smooth transition, protecting the interests of stakeholders, and ensuring the continuity of the business. Starting the exit planning process early can significantly enhance the outcome for business owners.

  • Startups can identify growth opportunities by conducting thorough market research to understand consumer needs, preferences, and emerging trends. Analyzing market data, leveraging customer feedback, and monitoring industry innovations are crucial. Additionally, exploring untapped niches, evaluating the potential for product or service diversification, and identifying strategic partnerships can uncover new avenues for growth. Staying agile and adaptable to market changes while focusing on core competencies can drive sustainable growth.

  • A successful capital raising strategy includes a clear articulation of the use of funds, an accurate valuation of the business, and a compelling pitch to potential investors. It involves identifying the right mix of funding sources, whether equity, debt, or grants, that align with the business's growth stage and goals. Building strong relationships with potential investors, maintaining transparency, and demonstrating a solid track record of growth and strategic vision are also critical components. Tailoring the approach to meet the expectations and interests of different investor types can increase the chances of success.

  • Valuation is fundamental in M&A strategies as it determines the financial worth of businesses involved, ensuring equitable transactions. Accurate business valuation helps in negotiating terms, identifying synergies, and predicting the financial impact of the merger or acquisition. It serves as a basis for decision-making, providing stakeholders with confidence in the strategic move. Valuation also aids in identifying potential risks and opportunities, facilitating smoother integration and maximizing shareholder value post-transaction.

  • Strategic planning is pivotal in defining the direction of a company's growth. By setting clear, actionable objectives and mapping out the paths to achieve them, companies can align their resources, operations, and initiatives towards sustainable growth. Effective strategic planning involves market and competitive analysis, risk assessment, and continuous adaptation to industry trends, which collectively ensure that the company not only survives but thrives in the evolving market landscape, securing a competitive edge and driving long-term profitability.

  • Market analysis provides insights into the overall market environment, including customer needs, market trends, and growth opportunities. Competitive analysis dives deeper into understanding the strengths and weaknesses of competitors within that market. Together, they offer a comprehensive view that aids in identifying unique value propositions and differentiation strategies. This dual analysis ensures strategic plans are not only viable in the broader market context but are also fine-tuned to outmaneuver competition, leveraging opportunities for market penetration and expansion.

  • Financial modeling is critical in evaluating new business ventures as it provides a framework for predicting financial performance, understanding revenue potentials, and assessing risk. By simulating various scenarios, financial models help entrepreneurs and investors gauge the viability of new ventures, optimize capital structure, and forecast cash flow. This predictive tool is essential for making informed investment decisions, securing funding, and crafting strategies that enhance profitability and ensure the long-term success of the venture.

  • Maximizing shareholder value in an exit plan involves strategies such as improving operational efficiencies, strengthening core competencies, and optimizing financial performance ahead of the sale. Implementing growth strategies to enhance revenue streams and profitability, maintaining a strong brand reputation, and ensuring a solid legal and financial foundation are crucial. Additionally, timing the exit to coincide with favorable market conditions and choosing the right type of exit strategy (e.g., sale, merger, IPO) can significantly increase the value realized by shareholders.